LMSW Cheat Sheet – UX/UI Design
I designed this conversion-optimized landing page for a digital study product helping social work students pass the LMSW exam. The layout focuses on clarity, credibility, and ease of decision-making, guiding visitors from interest to enrollment in just a few scrolls. Key Features: ✅ Clean hero section with strong value prop and dual CTA ✅ Visual breakdown of what's included to boost perceived value ✅ Author testimonial to build trust and authority ✅ Step-by-step “Your journey” section to simplify the offer ✅ Balanced use of color, typography, and icons for clear navigation Tools: Figma, Illustrator Goal: Increase downloads and tutoring sign-ups by presenting a clear, benefits-driven user journey.
